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AB-003 – Direct-to-Consumer Alcohol Delivery

Direct Shipment Rules |

What manufacturers need to know about delivery, shipping changes, and new permit requirements starting July 1, 2024

Maryland law has changed how alcohol manufacturers can deliver products directly to consumers.

Starting July 1, 2024:

  • Direct shipping through common carriers is no longer allowed (with limited exceptions)
  • A new direct delivery permit is required to continue delivering to customers

This page explains what changed and what you need to do to stay compliant.

What changed

  • You can no longer ship alcohol directly to consumers using common carriers
  • You must apply for a direct delivery permit to continue delivering products
  • New rules apply to deliveries, recordkeeping, and annual limits 

Who This Applies To

This guidance applies to:

  • Breweries
  • Wineries
  • Distilleries

Specifically, manufacturers who:

  • Deliver products directly to consumers
  • Previously shipped or delivered under prior authorization

What You Must Do

To continue direct-to-consumer delivery:

  • Apply for a Direct Delivery Permit from ATCC
  • Pay the required fee ($200 annually)
  • Ensure you hold both:
    • A manufacturing license
    • A corresponding limited wholesaler license

Without this permit, direct delivery is not allowed.

What Is No Longer Allowed

Effective July 1, 2024:

  • Manufacturers cannot ship alcohol directly to consumers using common carriers

Exception:

  • Certain wineries with a valid direct wine shipper’s permit

Delivery Requirements

If you have a direct delivery permit, you must:

  • Deliver only products you manufacture
  • Use employees (not third-party carriers)
  • Ensure delivery staff are:
    • Over 18
    • Certified in an approved alcohol awareness program
  • Verify the recipient:
    • Is 21 or older
    • Is physically present
    • Provides valid government-issued ID

Recordkeeping Requirements

You must:

  • Maintain delivery logs for each order
  • Keep records with invoicing documents
  • Document:
    • Product sold
    • Volume/type of alcohol
    • Recipient name and address
  • Submit quarterly reports to ATCC

Delivery Limits

There are annual limits per customer/address:

  • Wine: Up to 18 cases (9-liter cases)
  • Beer: Up to 3,456 ounces
  • Liquor: Up to 24 bottles (750ml)

Important Notes

  • The direct delivery permit replaces previous authorizations
  • Prior permissions expired June 30, 2024
  • The new permit must be active to continue delivery

When to Apply

To avoid interruptions in service:

  • Submit your application before delivery operations continue after July 1, 2024

Need Help?

For questions about these reporting requirements, contact the ATCC: 410-260-7314 ext. 3 or [email protected]

Related files

AB-003 – Direct-to-Consumer Alcohol Delivery